FeatureD EVENTS

SOARING EAGLE CASINO & RESORT ON FIFTH STREET

Soaring Eagle Casino & Resort plans to add to the vibrant atmosphere of Fifth Street, transforming it into a New York-style Times Square featuring a mesmerizing video wall showcasing captivating scenes from the festival and Soaring Eagle. These LED Video Boards will illuminate both Washington and the Fifth Street entrance by day and at night to welcome attendees. Soaring Eagle’s plans for its 2023 activation also include continued sponsorship of the festival’s rock stage, delivering incredible tastes with its Cuisine Machine and more to be announced at a later date.

COREWELL HEALTH - JURIED FINE ART SHOW & FAMILY DAYS SPONSOR

Partner Corewell Health, formerly Beaumont Health, announced a three-year commitment to the festival, including its return as official sponsor of the Arts, Beats and Eats Juried Fine Art Show, ranked among the top 10 art fairs in the country, as well as supporting three first aid stations at the event. Additionally, Corewell took title sponsorship of the 10th annual Family Days, in collaboration with the Judson Center and the Ted Lindsey Foundation Hope Center. On Saturday, Sept. 2 and Sunday, Sept. 3, hundreds of children on the autism spectrum and their family members will receive a one-day access pass to enjoy festival offerings at no cost. The access pass includes free parking, lunch and carnival rides. There will also be a calmer environment available as Family Days guests will have access to the festival for one hour before it opens to the general public. The support from Corewell doesn’t stop there, as it has stepped up to provide more seating areas, faster ticketing access and sponsorship of a free festival shuttle from Royal Oak High School.

In a concerted effort to prioritize environmental sustainability, this year’s festival will implement a series of initiatives aimed at reducing the festival's ecological footprint. For the first time in its history, Arts, Beats & Eats will not be selling single-use plastic bottles in partnership with official canned beer sponsor Anheuser Busch, official canned soda sponsor Faygo and official canned water sponsor Liquid Death, as well as Kroger. For non-canned beverages, eco-friendly biodegradable corn-based cups will be provided. With this measure, along with new bins to collect recyclables located throughout the festival footprint, organizers strive to foster a greener and more sustainable festival experience.

SUSTAINABILITY | REPURPOSING MAKER’S MARKS BOTTLES

Maker’s Mark has teamed up with The Glass Academy to repurpose empty Maker’s Marks bottles from the event into art through live glassblowing! Join Glass Academy in the Arts Beats & Eats Fine Art show on the hour to see the transformation live!

“The Glass Academy, located in Dearborn, Michigan, is the creative brainchild of artists Michelle Plucinsky and Chris Nordin. 

 An educational facility showcasing glass experiences, hands-on classes, seasonal events and collectable glass, the Glass Academy has gained world wide attention in 2020 with it’s Youtube hit show; “the Gathering Point”.  In 2022, the Glass Academy won a Guinness Book of World Records with their son Jacob Nordin and now they continue to educate and dazzle viewers with their mobil glass blowing unit out in their community.

FLAGSTAR BANK CULTURE ON 4TH

Arts, Beats & Eats’ presenting sponsor Flagstar Bank once again will offer booth space for a collection of BIPOC-owned artists and small businesses throughout the Culture on 4th area designated to celebrating diverse backgrounds and cultures. A Royal-Oak based minority women owned retail shop and several veteran-owned and operated businesses are just a few that festival goers can peruse and purchase goods from.

Culture on 4th will also be home to food vendors offering incredible global tastes and the Flagstar International Stage featuring performers and musicians who will deliver dance and music from across the world, such as Celtic, reggae, Brazilian and polka, that will be announced at a later date.

FLAGSTAR BANK FOOD DRIVE

Flagstar Bank will continue its food drive efforts, partnering with Forgotten Harvest this year to support more than 500 local soup kitchens, food pantries, shelters and other agencies served by Forgotten Harvest. Flagstar, with its regional headquarters in Troy, has been providing metro Detroit and Michigan residents with banking and lending services for more than 35 years. It is one of the nation’s leading originators of home loans.

Each year, the Flagstar Bank Food Drive provides around 10,000 meals for local individuals and families. From Monday, Aug. 14 to Tuesday, Aug. 29, patrons can receive a coupon for free admission to the festival any day from 11am-1pm. After that the coupon can be used for a $5 discount.

BAKER COLLEGE - CULINARY COLLABORATION

Baker College, with a new flagship campus in Royal Oak, is presenting a distinctive collaboration at the festival between students, businesses and a key local nonprofit that will showcase its top culinary arts program. Royal Oak’s Give Thanks Bakery and ImaginATE restaurant will generously open their kitchens to share their culinary expertise and passion for cooking and baking with a Baker student.

Within this exciting endeavor, three talented culinary students from Baker College have been selected to create exclusive menu items for the festival. These delectable creations will be served by the Royal Oak eateries and complemented by a specialty cocktail that will be available at various beverage booths. A portion of the proceeds from the sale of the beverage and $1 from each sale of the two menu items will be donated to Open Hands Pantry, a community-based nonprofit food pantry. The festival aims to raise $5,000 in funds for this cause.

CELEBRATIONS OF CULTURE, DESIGN + DIVERSITY

This year’s Arts, Beats & Eats will feature an abundance of diverse art and cultural elements, including new collaborations focused on showcasing important and intricate elements of culture, diversity, inclusion and awareness.

One such collaboration is the Pensole Lewis College of Business & Design, the nation's first Historically Black College/University focused on design. Made possible through a partnership with Kroger, students have been invited to develop and design a mural that will be created and showcased at this year’s festival. The mural theme will be uniting people through shared community experiences and events, much like how Arts, Beats, and Eats has brought people together in its 26-year existence.

ZUMBA FOR ALL

Get ready to groove and sweat as Zumba enthusiasts gear up for the annual Priority Health Zumbathon, a dynamic, high energy charitable event that will return to this year’s festival. Transforming the Michigan Lottery Stage into a vibrant hub of dance fitness, this beloved festival activity will ignite the stage from 10 a.m. to 11:30 a.m. Saturday, Sept. 2. New for this year, not only will participants enjoy an exhilarating workout, but their involvement will also contribute to supporting the Special Olympics.

This year’s Zumbathon will once again be in collaboration with Vibe Fit Studio, a prominent fitness studio in metro Detroit, which recently began offering “Fitness 4 All” classes for teens and adults with special needs after noticing a lack of inclusive activities available for this underserved population once they transition out of the education system. In celebration of this and in inclusivity, students from Vibe Fit’s Fitness 4 All class will be participating on stage at this year’s event to inspire others to get up and get moving no matter what challenges they may be facing. A registration fee of $10 includes parking, bottled water and a free admission ticket to the festival.

SKIP THE LINE WITH COREWELL HEALTH

To offer attendees more flexibility and convenience, Arts, Beats & Eats will be pre-selling tickets for the first time in 2023, as well as offering specific Corewell Health Fast Lane entrances for advance ticket holders only. Tickets will go on sale in late July with discounts available for advance ticket purchases.

Chrysler Brand to Host the Chrysler Drive for Autism Awareness

In partnership with the Autism Society of America, Chrysler is hosting a Chrysler Pacifica test drive and fundraiser to increase awareness and support for individuals with autism and their loved ones at Arts, Beats & Eats.

During Arts, Beats & Eats, attendees can experience, and test drive the 2023 Chrysler Pacifica plug-in hybrid. For every visitor/test drive participant, Chrysler will donate $50 to the Autism Society of America on their behalf.

While at Arts, Beats & Eats, attendees can also experience the Calm Cabin Package inside select Pacifica minivans stationed onsite. The Calm Cabin Package has been created to help those with autism feel calm, safe, and comfortable while traveling and includes a seat-back organizer with adjustable straps, rechargeable cordless Bluetooth meditative light and sound therapy machine, comforting seat belt sleeve, soft-touch pillow, and weighted sensory blanket.

Attendees who visit and register at the space will also receive a branded item from Chrysler as a thank-you while supplies last. Test drivers are automatically entered for a chance to win the 2023 Stellantis Sweepstakes where one (1) Grand Prize Winner will receive a vehicle credit in the amount of $100,000 valid toward the winner’s choice of a Stellantis vehicle from the Chrysler, Dodge, Jeep®, Ram Truck or Fiat brands.

Chrysler will donate up to $100,000 in total from the Chrysler Drive for Autism Awareness program which runs through November, culminating at the 2023 LA Auto Show.

Chrysler is committed to providing real solutions for even more families in need, working to support and affect change in the autism community, including by creating a personalized dealership customer experience for people with autism and their loved ones.